About

 

doodle.lidoo is a small brand full of charming accessories and decorations. Whether for play or special occasion, at doodle.lidoo the aim is to bring delight and sparkle to everyday life.

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doodle.lidoo was founded by Andrea Yoshihara, a Swiss American designer and mechanical engineer who resides with her family in Zürich, Switzerland. Andrea’s love of art and design began at a young age, leading her to explore many art forms throughout the years. Andrea studied painting and print making under Irene Pijoan and John McNamara at San Francisco Art Institute (SFAI), a liberal arts college in San Francisco, California. She later took courses in industrial design at the ArtCenter College of Design Pasadena and studied couture sewing, pattern drafting and apparel construction at Apparel Arts in San Francisco. It is at Apparel Arts, where her desire to create her own brand came to life.

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The doodle.lidoo brand was born in 2014 and has been delighting kids and adults ever since. Playful elegance, craftsmanship and quality materials are of equal importance in every design. All items are handmade by Andrea in small quantities with child safety and environment in mind, using only non-toxic materials.

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